Paragon

Steve Jobs

What it’s about:

Pushing the boundaries of those around you, setting high standards and targets and refusing to accept defeat or failure.

Depends on:

The ability to effectively use your authority and charisma to command and lead, laying out clear goals and inspiring people to achieve them.

Effective at:

Driving up performance in competitive situations; motivating people to give their best; effectively facing threats or challenges that requires self-belief and aggressive determination to overcome.

Which Biases create this Strategy?

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What about Trust of Others?

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You can use each influencing strategy with a high or low Trust of Others. This will affect how it is experienced. If Trust of Others is high, others will experience the strategy as ‘warm’. If it is low, others will experience it as is ‘cool’.